The 2020 Challenge

The format

The challenge is split into two rounds.

The first round will begin online while teams are still in their home communities. Teams have two weeks to navigate a structured design thinking process before submitting an eight-minute video and a two-page “napkin pitch” outlining their preliminary idea by midnight on March 29, 2020. 

Round Two will begin on the morning of April 4th, 2020. Teams are expected to arrive the day before. The event is held over four days on the Royal Roads University campus. Field studies off campus may be required.

On April 4, 2020, teams will receive feedback from the judges and other stakeholders and have until the morning of April 5th to adjust their video and napkin pitch. Teams present their re-imagined idea to a panel of stakeholders on the morning of April 5th. 

Winners of Round One will be announced at that time and teams will be presented with a second challenge that builds on the work of the first. The teams will present their solutions to the second challenge on April 7th, 2020.  A panel of judges comprised of senior administrators, design thinking & behavioral intervention practitioners, and issue stakeholders will determine the Challenge winners who will be announced at the Final Gala on the evening of April 7, 2020.

Composition of Teams

Each university or college will be represented by a maximum of seven undergraduates:

  • Four students (4 required/5 max)
  • One coach + one assistant

The team is defined as the required four "competing" students. Students who are on the team at the beginning of round 1 must participate throughout the entire challenge. Teams may make substitutions due to health or other extenuating concerns, however, these must be approved by the challenge organizers in advance and once made, cannot be changed for the remainder of the challenge. Teams will be assigned a breakout room for the duration of the event.